November 2, 2006
There's A New Cupcake Store in Town and South Coast Plaza in OC is the Place to Be

    The famed Mrs. Beasley’s gourmet bakery is treating Orange County yuletide shoppers to a fabulous selection of holiday baked goods, not to mention special convenience, when Mrs. Beasley’s opens its first Gourmet Cupcake store in South Coast Plaza (3333 Bristol St., located on the Bloomingdales side, next to Banana Republic in #2830). As of Friday, November 17, busy shoppers can stop by and pick up 12 delectable flavors of cupcakes, recognized as the latest trend in dessert sensations, with varieties such as Chocolate Ganache, Peanut Butter, Cherry, Mint, Coconut, and Lemon, as well as Holiday themed toppings for Christmas and Chanukah. Each is piled high with Mrs. Beasley’s three inches of scrumptious frostings, which like their famous mini-muffins, contain real, premium quality flavorings such as Ghirardelli® chocolate, Skippy® peanut butter, fresh squeezed lemon juice, hand-grated orange and lemon zest and more, depending on the flavor of the cupcake, of course! The store will also feature an array of Mrs. Beasley’s delicious fresh-baked cookies (including its new hand-dipped chocolate cookies) a festive snowman cookie Canister, as well as brownies and its renowned Miss Grace Lemon Cake®.

    If you’re looking for the ultimate “shop and go experience,” OC residents should also remember Mrs. Beasley’s permanent store located across the street from South Coast Plaza (next to the Westin Hotel) in The Shops at Plaza Tower, 650 Anton, Costa Mesa, CA 92626 which also sells cupcakes and the full line of Mrs. Beasley’s baked goods and gift baskets. If you call the Costa Mesa/Westin store ahead of time (714.662.6988) or email: costamesa@mrsbeasleys.com they can have a dozen fresh-baked cupcakes waiting for you, curbside. Just call them from your cell phone as you approach the Westin at Anton and Bristol, and they will meet you by the curb with your order . . . Now that’s Customer Service!

Additional Background

    When Mrs. Beasley opened her first shop over 35 years ago, her delicious baked goods quickly became a hit with Hollywood stars and their studios. Now, these same “gifts from the bakery” are available to stars (and their fans) across the country through eight retail stores, the internet (www.mrsbeasleys.com), and a toll free number, 1-800-710-7742.

    The Mrs. Beasley’s collection includes the famous Miss Grace Lemon Cakes® - a cake savored by 5 Presidents and 27 Academy Award® Winners - as well as gourmet cookies, muffins, brownies, fudge, sugar-free cookies, nuts, gift baskets, and more. Mrs. Beasley’s also carries a selection of Gourmet Baskets featuring fine wines and snacks. The specialty gift baskets appeal to a wide range of tastes, available with assortments of fresh baked treasures, Ghirardelli® chocolates, Beringer, Mondavi, and Fetzer wines, Moet Champagne -- even spa baskets filled with bath products, chocolate body frosting, tea, lotions, luxury soaps and bubble bath.


Deborah Brown
November 2, 2006